There are several reasons why bet365 accounts can be restricted, including matched betting, unreasonable betting behaviour, GamStop (self-exclusion), and exploitation of bonuses.

Winning too much\n\n So, if you're on a lucky streak, you might find that Bet365 restricts the size of the bets you can place to avoid significant losses for the company. Similarly, if Bet365 suspects you are a professional gambler, they may restrict your account for the same reason.

Coates set up the Bet365 Foundation in August 2012. In February 2024 it was renamed Denise Coates Foundation. It is a registered charity under English law and it donated 100 million to twenty UK charities as of 2014. In 2024 the charity donated 1 million to help families in Ukraine.

The highest paid director of Bet365 Group, believed to be founder Denise Coates, earned a salary of 213.4m in the year to March 2024. She was also entitled to at least half of 100m in dividends, despite a fall in profits. Bet365 did not immediately respond to the BBC's request for comment.